There are two ways to tell the story about your business: (i) the goals, activities and results of the people in your organization and (ii) the financial results of these activities. Telling the story from both perspectives eloquently, consistently and convincingly is the hard part, particularly in short order with accurate, relevant data. Guy Kawasaki recommends presentations should be limited to ten slides, 20 minutes and 30 point font.
The objective here is being concise, getting to the point and engaging your audience so they are tuned in to your message and take away your key points, avoiding confusion. The value in a presentation is to complement your message, providing key points of interest, data and comparative perspective. Focus on graphics and simple conclusions for myriad purposes including:
Startup and early stage Pitch Decks
Financial projections for your organization and investors
Financial results analysis
Budgeting for organizational growth
Revenue and earnings analysis
Financial presentations don’t have to be boring. Giving meaning to your numbers, making your visual data interesting to look at and engaging with your audience will help ensure your financial presentations become the highlight of your calendars.
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