Ian Shanno

Managing Director


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I have 20+ years of experience advising client executives in driving change efforts within growth and competitive strategy, performance and margin improvement, mergers and acquisitions, and investor relations. Before founding ALIGNMT, I was the co-founder of an investor relations agency, a managing director within two boutique corporate finance and M&A advisory groups, a VP at McGladrey Capital Markets and an AVP at Citigroup Global Markets.


My work with clients focuses on driving measurable improvement in market positioning, financial results, product and service quality and community benefit through sustainable transformation and transactions. I’m a frequent blogger and speaker on building value through progressive strategy, finance and operations design.


Mr. Shanno has served diverse organizations across myriad industries including Healthcare, Technology, SaaS, Transportation, Manufacturing, Distribution and Business Services. He also has experience in structuring and working within partnerships, having helped design effective joint ventures, mergers and collaborations.

Finding and implementing improvements that work and scale takes innovative thought, trial and error and more than anything, a willingness to fail. https://buff.ly/2HeBtFh

Diagnosing precisely where weaknesses are, and what’s causing your problems is only the first step towards finding improvements that work. https://buff.ly/2HeBtFh

Even the most savvy business leaders have a hard time wrapping their heads around persistent weaknesses that impact productivity and profitability. https://buff.ly/3JfB98v

What’s at stake while problems persist? You are missing opportunities. And that’s always bad news.

This process will show you how to assess performance weakness in your business with an Alignment Map. https://buff.ly/2HeBtFh

If you want better results you’ve got to address performance weakness in your business. It exists, and it’s hurting you in a number of ways.

The good news? This is where opportunities live. https://buff.ly/2HeBtFh

Maximize your strengths and minimize your weaknesses. It’s the only viable path to take.

But it still doesn’t ensure success. https://buff.ly/2HeBtFh

Remember, a chain is only as strong as its weakest link. Your business is the same. Don’t pretend your weak links don’t exist or that something or someone can make up for the liability. https://buff.ly/2HeBtFh

You’ve got to take a seriously long, hard look at your assets – what you have to work with – and see things for what they are.

That includes #1) your product / service offering, #2) your organization and #3) your financial resources and analytic tools. https://buff.ly/2HeBtFh

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